Business and Management

The 4Ps and the 7Ps of the marketing mix

The marketing mix is a tool used when developing a marketing strategy. The four P’s of the marketing mix consist…

7 years ago

Ethical Dilemmas of Google

Discussion of the ethical dilemmas faced by Google.

7 years ago

Turkish Football Federation PEST Analysis

A PEST Analysis of the Turkish Football Federation?

7 years ago

Ansoff’s Matrix explanation

The Ansoff growth matrix is a marketing planning tool that helps a business determine its product and market growth strategy.…

7 years ago

How might Cadbury decide which products it might need to discontinue?

There are several occasions when a company may decide to discontinue a product - we can discuss some of the…

7 years ago

How does the National Health Service (NHS) link to various business management topics

This short answer gives an insight into what business management topics can be linked in with the National Health Service…

7 years ago

Change Management

Theory on how to manage change in a project

7 years ago

Five forces analysis

Five (5) Forces analysis is a tool for analysing the micro business environment. It is a common feature of business,…

7 years ago

Using practical examples, explain how the concept of Indifference curve helps managers in the decision making.

The curve shows where there is an equal level of utility/satisfaction for consumers, which can be used to determine which…

7 years ago

What are some examples of job enlargement, job rotation and job enrichment at Qantas Airways?

Job enlargement involves the expansion of tasks for a specific role; possible enlargements could involve adding customer service tasks for...

7 years ago